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Untitled
December 8, 2016
Wrangler started out great with Cooler.
Cooler was a spokeswoman.
The content of their partnership:
country music, nascar, football, and action sports.
Their partnership was engaging to watch.
Then the partnership turned.
The content started to clutter.
Cooler was visiting monthly “visitors”
The news was universal.
The buzz was now out.
Wrangler declined to be specific.
He was blue.
Wrangler was dedicated to the partnership.
But Cooler’s content sponsored alternative strategies.
Their partnership reached its destination.
© Amanda T.,Marblehead, MA
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Love Poem formed by only using words from the Wall Street Journal Article. Article: “Wrangler’s Branded Lifestyle Site Generates Ad Revenue”